Positive Control Means a Win-Win

Continuing our series on control, we come to another reason that control is of such vital importance: you won’t reach the win-win of a closed sale without it. First, let’s look at why you’re selling someone a product or service, to begin with. If you’re only doing it...

Control Early—Close More

This month’s topic, for our blog and for our newsletter, is control. As noted in our last blog, sales training—today and pretty much since the beginning of time—focuses almost exclusively on closing. Yet this constant focus has not resulted in higher closing ratios....

Defining Real Sales Control

If there’s one factor that sales organizations cry out to have—and that salespeople themselves crave—it is control. That is control over the deal. Control over the prospect. Most of all, control over bringing the deal to a close. What is real sales control? First,...

Control Tips and Tools

Try this tip when your prospect is losing interest or seemingly losing enthusiasm for your product or service. Subtly transition to a subject the prospect previously had interest in. For example; a real estate agent might find the prospect’s interest in the...