Learning to Observe

by Nick Terrenzi An essential key to sales confidence, and a vital part of life in general, is learning to observe. Perhaps the biggest mistake anyone can make when it comes to dealing with any issue or problem is just not looking. Much of the time, when you take the...

Sales Certainty and the Post-Mortem

by Nick Terrenzi Our topic this month is Certainty, the fourth of the 8 Cs of Selling. Sales certainty includes being able to identify and sell to your most profitable accounts. This aspect of achieving certainty, believe it or not, traces back to an action called the...

Certainty and the Sales Process

by Lisa Terrenzi, CEO It, of course, takes certainty to bring a prospect through to a close—and that certainty is rooted in the discipline of the sales process. Certainty of the sales process is quite important. In fact, there has never been an instance in which I...