What Causes a Low Closing Rate?

This is summed up in one word: “Scarcity”. Scarcity is defined as: The state of being scarce or in short supply; shortage. A lacking, undersupply, insufficiency, scarceness. If there is one thing that can demoralize a sales force faster than anything else,...

The Power of Demonstration

Don’t Leave Home Without One If there’s one thing guaranteed to amp up a sales presentation, it’s a good demo. In a typical selling situation, you and the prospect do a lot of listening. That’s fine as far as it goes, but we have five senses;...